The SS20 collection was a relaunch one for The Bridge, ​the Italian Brand from Florence famous in the world as a symbol of premium leather bags.

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Studio Paolo Bazzani was in charge of the Art Direction of the campaign, and as an intern there I had a crucial responsibility in the development of the concept.

I worked on a huge references research, while looking for locations in Tuscany, the region where The Bridge was born.

Then we moved to the castings and to the styling part.

All of these steps were made in close contact with the Director of Communications of Piquadro Group (owner of The Bridge).